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High Impact Emotional Charity Video
An Emotional Video For A Charity That Cares
Client
Brief
YPWD, based in Hook in Berkshire, wanted to create a promotional video for their charity's marketing efforts that would clearly illustrate the vital work they do as a charity in the most effective and engaging way. With this promotional video, they aimed to encourage individuals diagnosed with young onset dementia to engage with their services and feel supported from the moment of diagnosis. The intention was for the video to be featured on their website homepage, included in presentations and funding bids, and shared across their social media channels and YouTube.
What We Did
During pre-production, we explored the specific content YPWD wanted to capture and discussed how to portray real people living with a real illness in a way that felt both meaningful and uplifting. YPWD aimed to showcase their attendees over the course of two days, taking part in a range of activities that highlight the variety and richness of the charity’s support.
Following the shoot, Front Row Video produced a 2.5-minute film, delivered in both 4K for high-quality viewing and a 1080p version optimised for social media use.
The Finished Film
Client Feedback
"Our charity were looking for somebody to help us produce our new promotional video when I came across Front Row Video, and I am so glad we chose to work with Leon. The final video is even better than I imagined it to be, the quality of it is beautiful and Leon really helped in making sure we could get across our message and ethos as an organisation.
Leon's communication was amazing throughout, he was very supportive and responsive. You can tell that he is so passionate about what he does and it comes across in his work. I would highly recommend Leon and Front Row Video to anybody.
Thank you so much for everything, it's been a pleasure working with you."
Amy Pagan
Marketing, Fundraising & Social Media Lead for Younger People With Dementia
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